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Title
Text copied to clipboard!External Relations Specialist
Description
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We are looking for an External Relations Specialist who can professionally represent the organization in the public sphere, build a positive reputation, and ensure clear, targeted, and consistent communication with external audiences. This role is essential for strengthening the company’s or institution’s image, developing relationships with media, partners, clients, government institutions, and the public at large. The ideal candidate should be able to understand organizational goals and transform them into compelling communication messages aligned with brand identity and strategic priorities.
The External Relations Specialist plans, coordinates, and implements communication activities across various channels, including press releases, social media, public announcements, events, and partnership projects. He or she monitors public sentiment, the media landscape, and industry developments in order to identify opportunities and risks to the organization’s reputation in a timely manner. In this role, it is important to produce high-quality content, adapt communication style to different audiences, and ensure that all external communication is accurate, timely, and professional.
A successful candidate will be a strategic, diplomatic, and organized professional with excellent written and verbal communication skills. The ability to collaborate with internal teams, leadership, and external partners is highly important to ensure a unified communication approach. This position also requires the ability to work in a dynamic environment, manage multiple projects simultaneously, and maintain high quality even under tight deadlines. Experience in reputation management, crisis communication, or public relations will be considered an advantage.
The External Relations Specialist will help increase organizational visibility, strengthen trust, and support business or institutional goals through thoughtful communication. This is an excellent opportunity for a professional who wants to influence public perception, develop long-term relationships with stakeholders, and create content that contributes to organizational growth. If you have initiative, analytical thinking, creativity, and the ability to clearly present complex information, this role may be the right fit for you.
Responsibilities
Text copied to clipboard!- Develop and implement an external communication strategy aligned with organizational goals
- Build and maintain relationships with media, partners, and other external stakeholders
- Prepare press releases, announcements, speeches, and other communication materials
- Coordinate public events, interviews, and media activities
- Manage organizational reputation and support crisis communication efforts
- Monitor media coverage and analyze public response
- Collaborate with leadership and internal teams to ensure consistent messaging
- Oversee the content and quality of external communication channels
Requirements
Text copied to clipboard!- Bachelor’s degree in communications, public relations, marketing, or a related field
- Experience in external relations, public relations, or corporate communications
- Excellent written and verbal communication skills in Latvian
- Good English language skills for professional communication
- Ability to create high-quality content for different audiences and channels
- Understanding of the media landscape, reputation management, and communication principles
- Ability to work independently while also collaborating in a team
- Strong planning, prioritization, and time management skills
Potential interview questions
Text copied to clipboard!- What experience do you have in external relations or public relations?
- How do you build relationships with media representatives and external partners?
- Do you have experience in crisis communication? Please describe a situation.
- Which communication channels do you consider most effective for strengthening reputation?
- How do you adapt messaging for different target audiences?
- What type of content have you most often created in previous roles?
- How do you evaluate the results of external communication activities?
- Why are you interested in this External Relations Specialist position?
